Google Maps Navigation, introduced today, puts the company in direct competition with GPS makers and former best friend, Apple. The service, which can nicely replace a standalone GPS, is only available for handsets running Google’s Android operating system.
Is an iPhone version in the works?
Or, is Google really declaring war on its old partner?
You decide:
“Apple is a close partner, and millions of users experience Google Maps on the iPhone,” said a Google spokesperson in an e-mailed statement.
“We will continue to work with Apple to bring innovation, including Latitude and Navigation, to users, but you’ll have to speak to Apple about availability.
At one time, Google Maps Navigation would have surfaced first on Apple’s iPhone. But, today’s announcement of the service, which coincides with the formal announcement of Motorola’s Droid handset, makes no mention of the iPhone.
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Efforts by eBay in the Mobile Commerce arena seem to illustrate a conundrum facing other retailers with M-Commerce yearnings: Should they focus their efforts (and money) on catering to the Apple iPhone or on mobile sites that can handle all mobile devices?

Of course, many retailers are doing both.
But recent comments from eBay CEO John Donahoe indicate that, when it comes to mobile, the iPhone is the apple of eBay’s corporate eye.
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