According to a survey conducted by iSuppli, Android is expected to go beyond iOS by the year 2012. Moreover the market share of Android is expected to reach a whopping 22.8% and is expected to have more than a hundred million customers all over the world. On the other hand, iPhone is expected to have a market share of just about 15%.
There seems to be one solution to this seemingly pessimistic picture. If we closely analyze the result concluded by iSuppli, the reason behind it is pretty clear. Apple has been known from the very beginning for its conservative approach towards business and expansion, whereas, Google is almost always on the go to reach its potential and current customers. Also Apple looks after the software and hardware on its own and Google does so by making use of many other hardware manufacturers.
So the moment Apple starts venturing out in the open, the problem is likely to show some progress towards its solution. Another issue with the way Apple functions is that they constantly stress on the quality. As a result, the company’s potential has become limited to a large extent. A major setback in 1980 was its refusal for licensed OS and as a result its expansions plans were dampened.
Some analysts do feel that it is only because Apple makes itself so exclusive to the United States, that its expansion plans become futile even before they have initiated any. It is believed that Verizon iPhone will be launched in Jan 2011. Analysts believe that when this happens it will be a goodbye forever for Android.