iPhone News Updated

iPhone Data Usage Growth Rate Declines

iPhone Data Usage Growth Rate Declines

Nielsen finds that the iPhone data usage growth rate is declining. We can back up that fact with our own data.

A year and a half ago, iPhone and Android users were peers when it came to data usage. A new report by Nielsen now indicates that the average iPhone user could decrease its data usage as new data limits are being introduced. In fact, the average iPhone user has yet to reach the same level of data usage as the average Android user reached last summer. In other words, the iPhone 4 is likely, as we’ve suggested recently, a phone that caters more to the mid-range segment of the smartphone market than the high-end market.

Nielsen’s report is in line with what we’re experiencing with our own site, where browsing from Android devices just keeps growing and growing. In the last 30 days, Android devices accounted for more than 50% of all mobile browsing on our site. The iPhone accounted for less than 20%. In other words, it can’t be a coincidence that Nielsen finds that the average iPhone user is no longer as keen on transferring data, while the iPhone’s browser share on our site is closer to 0% than 50%.

The good news for Apple in this regard, is that the iPad Wi-Fi is now slightly more preferred for browsing on our site than the iPhone. With big tablet thunders like the Motorola XOOM and Samsung Galaxy Tab 10.1 getting 4G LTE versions next month though, we can only wonder how long the iPad will make a difference for Apple in our browsing statistics. There’s always been a golden rule in the industry - those who come closest to delivering the full Web gain traction. In a year, iOS could be irrelevant.

[Thanks: http://www.infosyncworld.com]

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