iPhone News Updated

New iPhone 4S adverts highlight iCloud and Camera

Apple’s first iPhone 4S commercial focused on Siri, the company’s digital personal assistant; now, with Siri firmly lodged into users’ minds, Apple is hitting each of the other update points of the 4S and iOS 5 with its next three ads.

Siri gets another showing, while the iPhone 4S’ 8-megapixel f2.2 camera and the new iCloud mobile sync/stream service also get their chance to shine. Check out the videos after the cut.

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Apple engineers contacting iPhone 4S owners to solve battery life puzzle

Short battery life may be affected by corrupted contact details or background services - but solutions vary widely, and Siri apparently not to blame

Apple engineers are contacting some iPhone 4S owners to try to solve problems with battery life on the new device, after some people have seen dramatic drops in longevity compared to previous models.

One owner has told the Guardian that Apple contacted him directly and asked him to install a monitoring program on the phone to try to diagnose the problem, which is so far unexplained.

In its data sheet for the iPhone 4S, which was released earlier this month, Apple quietly noted that the standby time for the new phone would only be 200 hours - compared to 300 for the iPhone 4, and 250 hours even for the original 2007 iPhone. The company did not offer any reason when asked why by the Guardian, but noted that other lifespans such as 3G talktime were as long or longer than previous models.

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