The beefier hardware is welcome, but the star of the show is the voice-controlled Siri personal assistant

What can you say about the iPhone 4S, the most written-about smartphone ever? Well, I can say it’s a really good smartphone that continues to best the competition in so many areas. At first glance, the iPhone 4S appears to be a modest upgrade to the iPhone 4, with a faster processor and higher-quality camera. It’s nice, but nothing stunning.
Apple may have had the US and the UK markets eating out of its hands with its newest smartphone offering; but it looks as if European markets aren’t too keen on jumping in on the iPhone 4S bandwagon.
In a recent market study by GfK, Apple is the undisputed champ on both the US and UK markets. Its recent release of the iPhone 4S has provided the Cupertino firm a huge market advantage.
Since the iPhone 4S’ release this year, Apple has seen an impressively upped 31% smartphone market share by early December in the UK. That figure is a 10% increase from last year’s turnout.
However, with the economic distress that Europe has been facing, people have been very conscious with their spending. The hefty price of the high-end smartphone proved to be more than too much for most Europeans.