File photo of an employee showing off an Apple iPhone 5C at a Verizon store in Orem, Utah
The hype around iPhone 5, iPhone 5S and iPhone 5C ahead of its release was good like other Apple devices but the upcoming flagship smartphone dubbed as iPhone 6 has started getting so much attention despite months away from being unveiled. People seem to have realized that the new device, which may come with a bigger screen, could do much better than its predecessors.
Apple iPhone 5 created a new record with five million units shipment in its release weekend but its predecessors – iPhone 5S and iPhone 5C – which were released on the same day, sold nine million units in the same period. However, the aura ahead of iPhone 6 release has indicated a possible massive response from gadget lovers.
Let me present you with a business scenario: you know what your biggest rival and industry leader is going to do.
In fact you’ve had a good idea for the last few years. Do you:
a) Beat it to the punch with a top notch alternative to gain market share and damage its plans
b) Have a half hearted attempt at making a basic alternative and hope for the best
If you are logical, sensible and even remotely business savvy you opt for a). If you are Apple’s AAPL +0.97% biggest rivals – Samsung, LG and HTC – you pick b). After all this is the only way to explain the completely pointless Samsung Galaxy S4 Mini, LG G2 mini and HTC One Mini (below) as well as their imminent successors: the Galaxy S5 Mini, G3 mini and One M8 Mini.
After first launching the iPhone back in 2007, Apple has finally sold its 500 millionth iPhone, according to Forbes, which says that the Cupertino-based company sold an estimated 38 million iPhones for the current quarter that ends in just a few days, which puts the iPhone well over the 500 million mark based on the 472 million iPhones that were sold as of the end of 2013.
Forbes says that the 500 millionth iPhone was likely sold around March 8, and if you missed Apple’s announcement about it, that’s because the company didn’t make one.
Apple is not shy about announcing milestones, and it will no doubt announce iPhone sales during its next quarterly earnings that will likely take place next month, and we can expect the company to mention something about its 500 million milestone for the iPhone.