A new app launching today provides a single-tap, multi-target alert system for your iPhone or iPod touch. Guardly automatically alerts contacts of your choosing if you feel you’re in danger or have reason to quickly and easily alert a group of people to your location and current situation.
With the free version, you’ll be limited to just creating groups and assigning contacts to them. These could include friends in your immediate geographical area, for instance, or maybe a special selection of friends and relatives who know your medical history and allergies. You can send alerts (phone, email and SMS text) to these groups of contacts with one click from within the app, but in order to get the full Guardly experience you have to pay up for either a monthly ($9.99) or a yearly subscription ($99.99), which you can do through in-app purchase. Remember that Apple sees 30 percent of that revenue, but Guardly seems more than willing to pay in order to use iOS as a platform for distributing its subscription-based, software-as-a-service offering, something I anticipated as a possible trend following Apple’s introductions of in-app subscriptions.
It’s funny sometimes when a photo and marketing description don’t quite match up.
Take the Altec Lansing’s new Octiv 650. From the photo above you’d think, eh, just another iPhone/iPod speaker. But oh, no. Altec’s billing it as the “epitome of stylish audio performance” and goes on to describe it like this:
The Octiv 650 speaker system for iPhone and iPod is the fusion of elegant simplicity and the artistry of acoustic engineering. Its discreet lines and unique wedge shape blend in with your decor while it fills your space with full, well-balanced sound. The Octiv 650 brings a whole new level of sophistication to your listening experience. There’s no tangle of cables like the old hi-fi systems. Just pure, clean, powerful sound. At home in any decor, the design is clean and stylish without shouting, “Look at me!” It’s the epitome of understatement and impressive over delivery.
The Octiv 650, which ships in May for $199 MSRP, also has a component video connection for showing your iPhone and iPod videos on a TV and supports video output for YouTube and Netflix (apparently, Netflix requires an iPhone 4 or iPod Touch 4G for video output). Also, Altec reps told us that since it has an audio input, you can run your TV’s audio through the Octiv 650 and use it as a sort of sound bar.
We just got our hands on a review unit, so we’ll let you know if indeed the Octiv 650 impressively over delivers–or not.
The creators of the music discovery app Hitmaker have released a new iPhone app that taps Facebook to pack your iPhone with new apps. TechCrunch reports that Apptitude, from Noisetoys, joins app-discoverers Explor and Chomp to deliver recommendations based upon your friends’ posts and “likes” on Facebook.
It’s not just about peeking at your friends’ Facebook posts, either. Apptitude also incorporates Facebook Connect as a means of measuring what’s hot in Apple’s App Store. Creator Shalin Mantri told TechCrunch that he hopes to eventually use data to create a better way of finding relevant apps. In v.1.1—expected sometime this week—he plans a Facebook-fueled recommendations list based on the apps that are trending in your social graph.
The premise of the Apptitude is simple: to see what apps your friends are using, find out what apps are most popular amongst your inner circle, and to share you personal favorites.
After you open Apptitude and log onto Facebook, there’s a scroll bar of your Facebook friends ranked by the quantity of apps they’re using. Clicking on profiles lets you swipe through apps. From here, you can view stats, including how many of your friends use a particular app and how many of them have “liked” it. If you see something you like, there’s an option to get it from the app through a “Download Now” button. You can declare your favorite apps through the “Share” button.
Apptitude is available now for free in the App Store for the iPhone, iPad, and iPod touch running OS 3.0 or higher.